Hashtags are a way of life in 2017. In fact, the hashtag is so recognised that it was added to the Oxford dictionary in 2010!
But, despite the fact that we all know what they are, many small business owners are yet to unlock their benefits when it comes to promoting their businesses.
The right hashtag, (or combination of hashtags,) will increase the reach and exposure of your content. And by making yourself more discoverable on social media, you’re increasing your chances of attracting new followers, increasing engagement, and ultimately, increasing awareness for your brand.
Not sure how to make the most of hashtags on social media?
We’re getting back to basics here at The Social Co Academy and sharing our top hashtag do’s and don’ts so you can get your amazing social media content ‘seen and heard’ online.
For the purpose of this e-book, we’re focusing predominately on hashtagging on Instagram.
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The Social Co Academy
About the instructor
The Social Co Academy is brought to you by the team at Melbourne Social Co, a boutique creative agency with a strong digital focus. We have extensive experience in digital marketing and content creation and have been working with our clients to achieve exceptional results for the past 5 years.
We live and breathe social media, and when we’re not working, you’ll most likely find us insta-stalking our favourite brands, watching YouTube clips and scrolling endlessly through Pinterest.